Google is engaged on a brand new approach to supply and spotlight hyperlocal information from citizen journalists.
It’s referred to as Bulletin, and it lets anybody publish a information story simply by running a blog and sharing pictures and video straight from their cellphone by the platform’s cellular app – with out the necessity to create an outlet of their very own. The thought is to spotlight tales from inside communities, by making them seen by Google search.
That’ll probably enhance Google’s personal Information service and make it extra related to people who find themselves searching for details about what’s taking place round them. What’s unclear, although, is how these posts shall be vetter for accuracy and high quality.
Google is presently trialing this system in two American cities: Nashville, Tennessee, and Oakland, California; it’s inviting citizen journalists to take part by providing them early entry to the Bulletin app.
It’ll be fascinating to see how this rolls out and matches into Google’s technique for grabbing extra eyeballs by its Information and Search providers. Past getting individuals to attempt Bulletin after they’re beginning out reporting native information, it’ll must incentivize them for sticking round as soon as they get the hold of it and really feel the necessity to develop an viewers for themselves.
We’ve contacted Google to study extra and can replace this put up if there’s a response.
By way of 9to5Google